Blog

  • By Shilpa Soundararajan
  • Posted May 7, 2015
  • 0 likes

Our May buzzReport is here!

We are excited to share with you the fourth and final installment of our 2015 Millennial Retail Study as part of the May 2015 buzzReport. So what are you waiting for? Let’s dive in!
0
  • By Nikia Wade
  • Posted April 6, 2015
  • 0 likes

The Key Rule of Millennial Marketing

Regardless of your belief system, the successful understand the power of sowing and reaping. In fact, many business gurus make habit of donating 10% of their income to charities and good causes to give back or, at least, to pay it forward. That’s because they understand that what you put out into the Universe comes […]
0
  • By Shilpa Soundararajan
  • Posted April 6, 2015
  • 0 likes

Our April buzzReport is here!

For our April buzzReport, we present to you the third installment of our four-part Retail study that dives into the world and mind of the Millennial to figure out their preferences, habits, and desires in the realm of shopping and retail. April 2015 buzzReport from Buzz Marketing Group
0
  • By Shilpa Soundararajan
  • Posted March 10, 2015
  • 0 likes

Our March buzzReport is Here!

With the overwhelmingly positive response to our February buzzReport on Millennials and Retail, we are proud to reveal Part 2 of our Retail study as our March buzzReport. With key statistics like: – 53% of Millennials prefer to receive coupons via text message. – 81% of Generation Y prefers to provide positive feedback to retailers […]
0
  • By Nikia Wade
  • Posted March 10, 2015
  • 0 likes

Solidifying Millennial-Friendly E-Commerce

While fishing, fishermen use bait that is alluring to the fish. In other words, they attract them with their own particular interests; and Millennials are no different. If you want to keep them as long-term customers, you must give them what they want – coupons. It sounds so simple, and yet this is a powerful […]
0
  • By Shilpa Soundararajan
  • Posted February 23, 2015
  • 0 likes

IBM’s “Myths, Exaggerations, and Uncomfortable Truths”

Last week, Tina attended IBM’s The Way We Work event and it was chock-full of awesome insights into Generation Y. After almost two decades of BuzzMG collecting research and insights into the Millennial generation, it’s difficult for our team to not appreciate the great work that IBM did with this study! Here’s a sneak peek into […]
0
  • By Shilpa Soundararajan
  • Posted February 7, 2015
  • 0 likes

Our February buzzReport is Here!

Millennials and their dynamic preferences are changing the face of Retail. So now, it’s up to retailers to figure out how to cater to those needs based on where Generation Y shops, how they shop, and how they learn about new products and stores… but don’t worry! Our latest buzzReport will give Millennial marketers a […]
0
  • By Nikia Wade
  • Posted February 6, 2015
  • 0 likes

Three Retail Tips to Keep Millennials Engaged

The “Rule of Seven” rings true for all forms of marketing and, based on Buzz Marketing Group’s 2015 Millennial Retail Study, retail is no exception. According to this philosophy, a prospect must hear or see a marketing pitch at a minimum of seven times before (s)he springs into action. For some, that may translate into […]
0
  • By Shilpa Soundararajan
  • Posted January 28, 2015
  • 0 likes

BuzzMG is now on YouTube!

We have been creating a lot of content as of late so we have finally hopped onto YouTube so that we can share the final products with you! If you have a chance, head over to our account and check out our latest video to get a sneak peak into all the cool work we’ve been doing lately!
0
  • By Shilpa Soundararajan
  • Posted January 22, 2015
  • 0 likes

Tina Wells at EduCon 2.7!

We have some more exciting news! Tomorrow, our CEO, Tina Wells, will be a panelist on the Friday Night Panel of this year’s EduCon at The Franklin Institute. It’s going to be  two hours of inspiring conversations between Tina and the rest of this inspiring panel… – Zack Brisson – Principal, Reboot; – Raghava KK – Artist, […]
0