Blog

  • By Shilpa Soundararajan
  • Posted December 30, 2014
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Happy Holidays!

All of us here at Buzz Marketing Group hope you are enjoying this holiday season. As a little gift from us to you, we have compiled our most recent research on Millennial shopping habits to bring you our brand new Holiday Shopping Report! Take a look…
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  • By Shilpa Soundararajan
  • Posted December 17, 2014
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The Top 10 Millennial Trends of 2015

[See the original article here on Medium.] Millennials is the buzz word of the year, our current pop culture obsession. I’ve been studying Millennials, they’re buying habits, and habits in general for over 18 years. I’ve even written a book about it. Buzz Marketing Group conducts monthly studies on Millennials, delving into issues like employment, shopping […]
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  • By Shilpa Soundararajan
  • Posted December 10, 2014
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Top 10 Trends of 2015

Have you heard? We have finally released the long-awaited Top 10 Trends of 2015! Based on the depth and breadth of our research over the past year, this deck is a collection of our predictions for the major trends of the upcoming year. Check it out to learn more about the Makers Movement, Selfie Conscious, […]
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  • By Shilpa Soundararajan
  • Posted December 5, 2014
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Consumers and Brands in the Digital Age

A few weeks ago, BuzzMG CEO Tina Wells had the opportunity to speak for Stanford University’s Entrepreneurship Corner about trend-spotting, ethics in marketing, and new approaches to audience engagement. She also talked a little bit about her own unique journey from school-age entrepreneur to leading a firm that helps companies create ways for consumers to […]
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  • By Shilpa Soundararajan
  • Posted November 30, 2014
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Build A Community to Build a Brand

Our amazing CEO Tina Wells was invited to chat on Forbes Magazine’s Small Business Network with YEC founder Scott Gerber and VaynerMedia founder Gary Vaynerchuk this month. Based on her experience with Buzz Marketing Group’s expansive buzzSpotter network of 30,000 connections around the world, Tina shared her thoughts about building an effective network in the pursuit of […]
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  • By Shilpa Soundararajan
  • Posted September 10, 2014
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CEO Tina Wells will be speaking at two major CA industry conferences

< Next week is a big week for our amazing CEO Tina Wells. She will be speaking at two major industry conferences to present her insight into the Millennial generation and the world of marketing. It will be an amazing experience to have Tina and BuzzMG at these influential gatherings of leaders, speakers, and innovators! […]
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  • By Shilpa Soundararajan
  • Posted August 8, 2014
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Millennials are Here… and They’re Entrepreneurial

After all the buzz around our latest study on rise of entrepreneurship among Millennials, we dug a little deeper into how today’s environment influences this trend. And in our latest Inc Magazine piece – published just this week – we honed in specifically on four key factors: Economy, Education, Government, and Technology. Take a look at […]
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  • By Shilpa Soundararajan
  • Posted July 6, 2014
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What do Millennials really think about Entrepreneurship?

BuzzMG had the amazing opportunity to team up with the Young Entrepreneur Council and Startup Collective this month and generate a study on Millennials and Entrepreneurship. Today, Inc.com featured our nifty infographic of the research – but here is a little sneak peek into what we found: – 88% of Millennials would like to work for a start-up or an entrepreneur, up […]
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  • By Shilpa Soundararajan
  • Posted June 21, 2014
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Millennial Entrepreneurship

As you’ve probably heard, our latest research collaboration with YEC is focused on Millennial entrepreneurship in the United States and we gained some excellent insight into this developing trend. The findings from this study were featured in the Harvard Business Review, Time.com, and Money Magazine. Here are a few tidbits from the study: – 82% of respondents are […]
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  • By Shilpa Soundararajan
  • Posted June 19, 2014
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Globetrotting Millennials

  With today’s “shrinking” world, it is becoming easier and easier to travel across borders and oceans into new parts of the world – and Millennials have become a key demographic for many sectors of the travel industry. So BuzzMG sat down with over 400 Millennials from all over the US to gather their thoughts […]
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