What is the Blue Room?
The Blue Room is our in-house think tank designed to help clients bring their ideas to life. It encompasses all of our services – from research to buzzStorming and viral marketing. Clients work with a designated group of our buzzSpotters® and Buzz Consultant Board members on a constant basis to make ideas come to life.
Who is the typical Blue Room client?
Blue Room clients tend to be major consumer brands looking to create new brand extensions, give existing brands makeovers, or just looking to try something new. Because of the nature of this service, we do not release the names of our clients.
How long are clients usually engaged?
Our Blue Room clients sign up to work with our network in six month intervals (e..g, 6, 12, 18, or 24 months).