Top Ten Trends 2019

By: Sinduri Soundararajan 2018 brought movements that shifted the way we shop, communicate and think. With the new year just around the corner, Buzz Marketing decided to take time to reflect on the past year and compile a list of trends that we believe 2019 has in store for us. 1. Shamelessness As a society, […]

Social Media Shopping Study November 2018

By: Sinduri Soundararajan The holiday season is right around the corner, which means it’s time to start making lists, buying presents, and taking advantage of holiday sales. In honor of the upcoming shopping frenzy, we sat down with our network of buzzSpotters to understand their thoughts on shopping and the latest related trends! Take a […]

Politics through Social Media

By: Sinduri Soundararajan On March 14, 2018, I closed my textbook, packed my school bag and joined over half of my high school and students across the nation in exiting the building. We left our classrooms to show support for the Marjory Stoneman Douglas High School and to demand legislation to prevent events like the MSD […]

New study finds that nearly half of Millennials feel uncomfortable with their bodies

Recent studies have confirmed that Millennials place significant value on quality of life and self-care, particularly when compared to generations before. Of course, the path to maintaining a balanced lifestyle involves physicality – so to learn more about this aspect of Millennial life, BuzzMG conducted a national survey to explore this generation’s experiences with exercise […]

Mom’s Summer Vacation Report

As the school year dwindles down to a close and summer vacation begins, parents start their search for ways to entertain their children and themselves for the next three months. With summer break quickly approaching, BuzzMG conducted a national survey to ask Millennial moms about their plans for the next few months and vacations they […]

Millennials & Politics

In a national poll conducted by BuzzMG during April 2018, Millennials were asked to respond with their views on a few hot political topics in the US. Appropriate to the month of April, one of the topics we polled about was gender pay equality. As you may know, April is the host month of what […]

Three “C’s” For Your Spring Influencer Campaign

You’d think that with three c’s I’m referring to a diamond, but not today. But, when you think about it, an influencer campaign could be exactly what you need to make your brand shine this spring. One of the top trends this spring is florals, and with florals come color. There’s nothing better to make […]

Holiday Shopping the Millennial Way

When you go holiday shopping, what do you find is always at the top of your list? Based on a research study performed by Buzz Marketing, Millennials ranked gift cards as their number one. Gift cards are listed as the number one item in the top five most common items for holiday shopping this year; […]

Millennial Parenting & Shopping

With the holiday shopping season quickly approaching, BuzzMG conducted a national survey where Millennial parents were asked about their family roles and how they are applied when it comes to household purchases. Millennial families appear to have taken on traditional roles in the household more commonly than not. In the US, 62% of these families […]