Recent Articles + articles archive
Billion-Dollar Boy Band?
August 14, 2008 The Jonas Brothers are tearing up the tween scene and are poised to become a nine-figure franchise for Disney. …read
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The Real Dirty Secret of 'Gossip Girl'
August 9, 2008 THE commercial manipulation of sex is everywhere. Reporter Matt Spec tor of ABCNews.com recently underlined how the hypersexualization of teens in advertising is intensifying. …read
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Mean Girls And Lolitas Are Bad For Business
July 7, 2008
Tina Wells - Every time I read something about the latest Lolita scandal in Hollywood I wonder: "What the heck are they thinking?" …read
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Brands + Celebrities = The New Power Couple
July 18, 2008
If you have a pulse and you're not hiding out in a cave somewhere, chances are you've noticed an inordinate number of celebs schilling products lately. They're everywhere …read
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Virgin Mobile Pulls Back Racy Campaign
July 21, 2008
Virgin Mobile USA Inc. likes to run risqué marketing campaigns to generate attention for its cellphones, including poking fun at religion in its holiday advertising …read
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Tina featured in Essence Magazine
April 200 8
In 1996 when Wells was 16 years old, she started writing product reviews for a New York news paper called The New Girl Times as she began building Buzz Marketing Group®.…read
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Crains New York article
February 19, 2008
HarperCollins Children’s Books on Tuesday announced a six-figure deal for a tween fiction series titled Mackenzie Blue by youth marketing expert Tina Wells.…read
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CNNMoney.com
February 19, 200 8
HarperCollins Children's Books announced today that it has acquired world rights to "Mackenzie Blue" by Tina Wells, CEO of Buzz Marketing Group.…read
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[Video] Tina Wells Story
January 17, 2008
The Tina Wells business profile from visiontube.tv
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[Video] Interview with Tina Wells
October 23, 2007
Interview with Tina Wells, CEO Buzz Marketing by Gilbert Hammer
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Tina Wells in Cosmopolitan
August 2007
Although she's just 27, Tina Wells already has had more than a decade of entrepreneurial experience--she started building her own company at the age of 16. While in high school, the budding businesswoman began reviewing products for..…read
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Family Circle: The Upside of Online
May 2007
The digital divide is growing. Teens are spending more time in cyberspace, and parents just don't get it. "Websites like MySpace have become the new mall or bowling alley--the centerpiece of the community where kids hang out..…read
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Outspending baby boomers
April 2007
marketers love Gen X- and Y-ers with money. Tina Wells, chief executive of Buzz Marketing Group®, a tweenteen research firm, is their idea of a dream customer. The 26-year-old spends her selfmade millions indulging her passion for fashion and her fascination with pop culture. Fortunately..…read more
Tina Wells Appointed to By Kids For Kids Advisory Board
March 27, 2007
STAMFORD, CT - By Kids For Kids is proud to announce the appointment of Buzz Marketing Group CEO, Tina Wells, to their board of advisors. Ms. Wells joins some of the most influential business people in the marketing ...…read
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Tween group Girl Authority ready for big time
March 18, 2007
NEW YORK (Billboard) - Nine girls make up teen act Girl Authority. And they are ready for their close-up. ADVERTISEMENT Like the Slumber Party Girls -- another act looking to connect with tweens -- Girl Authority debuted last year.)...
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Pop Sensation Kaci Brown Scores a Reality Show
Fight For Children
Our challenge was rebranding and refocusing attention on the non-profit foundation’s mission to increase the number of urban youth who are prepared for post-secondary education and career opportunities in the Washington D.C. area.
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